Privacy Policy

Privacy Policy for Marlech

Effective From: April, 2025

Introduction

Marlech (“we”, “our”, or “us”) is committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your data when you visit or make a purchase on our website www.marlech.com (“Site”).

Marlech is owned and operated by Velora Luxe, a registered partnership firm based in Howrah, West Bengal, India. For all legal and operational purposes, references to “Marlech” in this policy include Velora Luxe.

By using our services, you agree to the practices described in this Privacy Policy.

Information We Collect

We collect the following categories of information to provide our services:

• Personal Data: Name, email address, phone number, billing/shipping address, and login credentials.
• Transactional Data: Order details, payments, and customer support communications.
• Technical Data: IP address, browser type, device information, and browsing behavior.
• Cookies & Tracking Data: Explained in Cookies and Tracking Technologies.

How We Use Your Information

Your data is used only for legitimate business purposes, including:

• Processing and fulfilling your orders.
• Personalizing your shopping experience.
• Providing customer service and responding to inquiries.
• Sending marketing communications (only with your consent).
• Detecting and preventing fraud, unauthorized access, or security issues.
• Analyzing website performance to improve our services.

Sharing and Disclosure

We never sell your personal data. However, we may share it with trusted third parties in these cases:

• Payment and Shipping Partners: To process transactions and deliver your orders.
• Analytics Services: Such as Google Analytics, using anonymized data.
• Legal Obligations: If required by law, regulation, or to protect our legal rights.

For details on Returns, Refunds, and Exchanges, please see our Returns & Refunds Policy.

Third-Party Marketplaces

Marlech products may also be sold through authorized third-party platforms such as Amazon, Flipkart, Meesho, or others.

When you purchase Marlech products on such platforms:

• The marketplace’s own privacy policy and terms of service will apply in addition to this Privacy Policy.
• We may receive limited customer data (e.g., order details, shipping information) from these platforms to fulfill your order.
• We are not responsible for how these marketplaces collect, use, or share your personal data. We encourage you to review their privacy policies before making a purchase.

Data Retention

We retain your information only as long as necessary to:

• Fulfil the purposes described in this Privacy Policy.
• Comply with applicable laws and accounting requirements.

If you wish to have your personal data deleted, email us at marelchshopping@gmail.com. 

Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to enhance user experience.

Examples of cookies used:

• cids: Internal tracking/session ID (1 year)
• color_scheme: Stores preferred theme (8 months)
• frontend_lang: Language preference (8 months)
• session_id: Session-specific ID (1 week, HttpOnly)
• tz: Timezone info (session only)

Cookie Categories:

• Essential Cookies: Required for website functionality.
• Functional Cookies: Store preferences and settings.
• Session Cookies: Active only during browsing sessions.

You can manage or disable cookies in your browser settings.

Your Rights

Depending on applicable data protection laws (such as India’s IT Act, GDPR, or CCPA), you may have the right to:

• Access the data we hold about you.
• Correct or update inaccurate information.
• Request deletion of your personal data.
• Withdraw consent for data processing.
• Request data portability.
• File a complaint with a data protection authority.

To exercise these rights, contact us at marelchshopping@gmail.com.

• Data Security
  We take strong security measures to safeguard your information, including:
• 1. SSL encryption for secure communication.
  2. Secure servers and firewalls.
  3. Regular security audits and monitoring.

​While we take all precautions, please note no system is 100% secure.

• Children’s Privacy
  Our services are not directed to individuals under the age of 13. We do not knowingly collect data from children. If we discover such data has been collected, we will delete it immediately.
• Changes to This Policy
  We may update this Privacy Policy from time to time. Updates will be posted on this page with the revised effective date. We encourage you to review it regularly.
• Contact Us
   If you have questions or concerns about this Privacy Policy, contact us:

​Marlech (Owned & Operated by Velora Luxe)

​Email: marelchshopping@gmail.com.

​Website: www.marlech.com

​Phone - +91 6290264421